VendCentral offers optional search optimization and marketing packages for your website. These packages make your site more visible on the Internet or help draw in more sales.
Why Do I Need Search Engine Optimization or Search Engine Marketing?
Building a successful website isn’t finished when your new vending site finally goes live. There’s another crucial step to ensuring your website brings you customers: That’s getting potential customers there.
You may have built the best vending company website on the Internet, but if you don’t get any visitors, it can’t generate any sales. That’s where search engine marketing comes in.
Search Engine Optimatization & Marketing - makes your website easier to find in search engines like:
When you invest in search engine marketing, your potential customers will be more likely to find you when they search online for phrases such as “vending machine company,” or “vending service.”
What is the difference between Search Engine Optimization and Search Engine Marketing?
Search Engine Optimization (SEO) helps make your website appear more 'friendly' to search engine services such as Google or Yahoo, by making it easier for them to search for keywords and topics on your website which closely relate to your business products or services. Search engines analyze how your site should be indexed as well as how high or low your site should be listed in free organic listings - based on keywords/phrases they can find on your website.
Search Engine Marketing covers a wider range of internet marketing options which includes Search Engine Optimization, but also looks further to include paid listing options such as Google Adwords, Yahoo! Search Marketing and Microsoft adCenter to lure more 'targeted customers' onto your website.
Paid listing options are useful for when Search Engine Optimization alone is not achieving the best results/listings for a particular keyword where you would like your website to be indexed. (ie. in organic listings for the keyword 'vending' you may only be able to reach #50 as the highest position due to the competition for that keyword - with paid listings you may be able to reach the top 10 in the sponsored listings section on seach engines).
FALSE: If you build it, they will come.
TRUE: If you build it, they won’t come…unless they can find you.
Search Engine Optimization and Marketing can help your website to be found on search engines.
Our search engine marketing guru has been a full-time SEO (Search Engine Optimizer) for more than 6 years and has optimized over 100 successful websites as well as managed numerous paid listing campaigns.
To enquire further about our Search Engine Optimization and Marketing services, Please feel free to contact us.